Golisano Children’s Hospital Identity System
For this project, I researched and designed a new identity system for Golisano Children’s Hospital. I began by doing extensive research into the hospital’s existing identity and unique characteristics. I wanted to create an identity that is friendly and optimistic while maintaining a professional tone when needed. The new identity system included a logo, letterhead, environmental graphics and even a new mascot to represent the hospital! Completed Spring 2021.
Research Phase
Design Phase
